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Roofing contractors

Sell your roofing business

Wild Rose Advisors advises the owners of roofing contractors, residential and commercial, where the value lies in work that repeats and crews that stay.

For an owner thinking about selling a roofing business, the first question is who sits on their side of the table. Wild Rose Advisors represents the owner only. It puts strategic acquirers, private equity and private investors in competition for the company, and keeps the process confidential, so the team, the customers and the suppliers hear nothing until the owner decides.

What buyers look for in a roofing business

In this trade, value is driven by the share of the work that recurs without being sold again, more than by revenue.

  1. 01

    The Mix of Work

    The balance of retail, insurance and commercial work, and how much of it repeats. Maintenance agreements and commercial customers who return are worth more to a buyer than storm work that may not recur.

  2. 02

    Crews and Sales

    Whether the crews stay through a sale, and how much of the sales pipeline depends on the owner. A business whose estimates and relationships run through one person is priced for that dependence.

  3. 03

    Warranty Obligations

    The warranties outstanding on past work, and the record of claims against them. A buyer inherits them, so an owner who can show the obligations in a schedule typically holds a stronger position.

The headline price is the least binding sentence in a letter of intent. Wild Rose Advisors compares every offer on its full terms.

Who buys roofing companies

Groups backed by private equity have been assembling roofing companies, commercial especially, alongside strategic acquirers from adjacent building trades and private investors buying a single company to run. Each prices a company differently, which is the reason to put them in competition.

An owner who has received an approach may bring the offer to Wild Rose Advisors before signing anything. A letter of intent usually carries an exclusivity clause, and once it is signed the owner's leverage is largely gone.

All Sectors

The Practice Serves

  • Independently owned residential and commercial roofing contractors
  • Companies with maintenance agreements and repeat commercial customers
  • Owners seeking a direct view of value, whether or not a transaction follows

How the sale works

Five stages, from the first conversation to the wire. The detail of each is set out in how to sell a business and on the sell-side page.

  1. 01

    Assessment

    A confidential conversation and a written view of value, the buyers active in the trade and what would move the figure.

  2. 02

    Preparation

    The materials a buyer will ask for, assembled before the first approach, so diligence verifies rather than argues.

  3. 03

    Buyers

    Strategic acquirers, private equity and private investors, approached directly and under confidentiality agreements.

  4. 04

    Offers

    Compared on their full terms: cash at closing, seller financing, any earnout, the owner's role and the team.

  5. 05

    Closing

    Diligence, the purchase agreement and the wire, with Wild Rose Advisors negotiating for the owner throughout.

What is my roofing business worth?

A buyer prices the earnings the company produces for its owner, and the drivers above decide where in the range it sits. No published source gives a band for the trade on its own; the chart shows what completed sales achieved across all industries, by size.

The value estimate gives a range from published sale data and the owner's own figures, with what each improvement is worth.

Estimate the Value

  • Under half a million (owner earnings): 2.3 times in Q2 2025, 2.0 times in Q2 2026

  • Half a million to one million (owner earnings): 2.8 times in Q2 2025, 2.8 times in Q2 2026

  • One to two million (owner earnings): 3.0 times in Q2 2025, 3.1 times in Q2 2026

  • Two to five million (EBITDA): 3.9 times in Q2 2025, 4.0 times in Q2 2026

  • Five to fifty million (EBITDA): 5.5 times in Q2 2025, 5.8 times in Q2 2026

Multiple of owner earnings for sales under two million dollars, of EBITDA above. Source: IBBA and M&A Source, Market Pulse, Q2 2026 highlights (published August 2026).

Common questions

How do I sell my roofing business without my team or customers finding out?

Buyers learn the company's name only after signing a confidentiality agreement, and the first materials describe the business without naming it. Wild Rose Advisors approaches buyers directly rather than listing the company, and the owner decides when the team, the customers and the suppliers are told.

What is my roofing business worth?

Most owner-operated roofing companies sell on a multiple of owner earnings, positioned by how much of the revenue recurs, how much rests on the owner and how much on the largest customers. The value estimate on this site gives a range from published sale data, and a written valuation from the firm follows a first conversation.

How is Wild Rose Advisors different from a business broker?

A business listing typically waits for buyers to respond. Wild Rose Advisors works as an M&A advisor to the owner: it approaches strategic acquirers, private equity and private investors directly and in confidence, sets a full sale beside a minority investment or a majority recapitalization so every option is priced, and negotiates the terms for the owner through closing. The firm acts only where it is permitted to, and does not offer its services where the work would require a business broker or real estate license it does not hold.

Wild Rose Advisors welcomes conversations with the owners of founder-owned companies.

Contact the firm